TikTok x SPORSORA | TikTok : Plateforme All-In-One

Jun

Time:

10:30AM

3:00PM

BST

Do you have a question about the event?

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Do you have a question about the event?

Answers to frequently asked questions should be typed here. Your guests will be thrilled to read a response to this frequently asked question.

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Mrs Robinson

Wishes you a wonderful day

12 pm

Welcome and Introductions

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Position

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TikTok x SPORSORA | TikTok : Plateforme All-In-One

Date:

Nov

Horaire :

09:30

11:00

Date :

Oct

2024

Horaire :

11:00

12:30

Europe/Paris

Conquer the next frontier of growth with TikTok for Business' new

e-commerce advertising accelerator. Register now to join us for an exclusive and inspiring launch event that will leave you ready to truly unlock the commercial power of TikTok. Prepare for Lift Off.

Inscription

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TikTok x SPORSORA | TikTok : Plateforme All-In-One

Date:

Tuesday

June

Time:

10:30AM

12:15PM

BST

Date:

Jun

Time:

10:30AM

12:15PM

BST

Conquer the next frontier of growth with TikTok for Business' new

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Replay Webinar

Pour accéder à la présentation, merci de cliquer sur le lien ci-dessous :

Afficher la présentation

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A propos de l'évènement.

Plateforme incontournable pour les acteurs du monde sportif, TikTok va au-delà de la création de contenus afin d’engager ses différentes communautés.

Intégration d’une billetterie, vente de merchandising in-app, monétisation de partenariats, …

Découvrez grâce aux experts du département créatif de TikTok et des retours d’expériences d’ayants-droits sportifs, comment mieux tirer profit de l’utilisation de TikTok.

Rejoignez-nous le lundi 14 octobre à 11h en vous inscrivant ci-dessous :

• Les apps sur TikTok en 2024
• Les pré-requis pour se lancer
• Nos best practices afin de scaler
• Cases studies

Nous en profiterons pour répondre à l'ensemble de vos questions à ce sujet !

Ce format s'adresse aux agences responsables de l'achat média et à celles chargées de la stratégie digitale de leurs clients.

Pour participer, merci de vous inscrire via le lien ci-dessous :

Inscrivez-vous

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Si vous souhaitez convier certains de vos collègues n'ayant pas reçu l'invitation, écrivez-nous !

Maxime Pointeau : maxime.pointeau@tiktok.com
Baptiste Hruszczak : baptiste.hruszczak@tiktok.com
Alexandre Malaquin : alexandre.malaquin@tiktok.com

RSVP

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Si vous souhaitez convier certains de vos collègues n'ayant pas reçu d'invitation, écrivez-nous :

Maxime Pointeau : maxime.pointeau@tiktok.com

Baptiste Hruszczak : baptiste.hruszczak@tiktok.com

Alexandre Malaquin : alexandre.malaquin@tiktok.com

Replay session focus Ads Manager

Pour celles et ceux qui le souhaitent, n'hésitez pas à voir (ou revoir) la deuxième session de nos webinar spécial agences indépendantes consacrée à Ads Manager

Cette deuxième session était dédiée à la plateforme TikTok Ads Manager.

Nous sommes revenus en live sur les possibilités et nos tips pour le paramétrage de vos campagnes.

De nombreux sujets à évoquer ensemble et à affiner en fonction de vos questions :

Recommandations de setup :

campagne / ad group / ad

Assets :
Pixel / Catalogue / Audiences

Reporting

Votre avis compte (beaucoup) pour nous !

Merci de prendre 1 minute pour répondre à notre enquête post-webinar afin de collecter vos feedbacks pour vous proposer de futurs évènements adaptés à vos besoins

Répondre au questionnaire

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TikTok, une plateforme de divertissement

Les derniers chiffres d'audience 2023

Le catalogue de produits média

Les nouveautés et offres à venir cette année

Ce format s'adresse alors principalement aux traders et consultants digitaux qui paramètrent et optimisent des campagnes TikTok.

Au-delà de la démo nous vous partagerons nos astuces pour gagner du temps lors de vos setup et assurer le meilleur niveau de performance sur vos campagnes.

RSVP

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Si vous souhaitez convier certains de vos collègues pour les prochaines éditions, écrivez-nous !

Nous les ajouterons à notre liste d'invités en vue de la prochaine session

Maxime Pointeau

maxime.pointeau@tiktok.com

Baptiste Hruszczak

baptiste.hruszczak@tiktok.com

Inscription

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Si vous souhaitez convier certains de vos collègues n'ayant pas reçu d'invitation, écrivez-nous :

Maxime Pointeau : maxime.pointeau@tiktok.com

Baptiste Hruszczak : baptiste.hruszczak@tiktok.com

Inscription

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TikTok is where Entertainment and Fashion

Agenda

09:00 - 09:30

Breakfast 🥐

09:30 - 09:50

Intro & Ice-breaker 🎯

09:50 - 10:10

State of the Fitness Industry 💪

10:10 - 10:45

Performance/Product Updates 📲

10:45 - 11:00

Creatives 🎨

11:15 - 11:45

Knowledge Sharing by fellow advertisers 👥

11:45 - 12:15

Creator Q&A 🎤

12:15 - 12:30

Closing 🙏

Speakers

Vincent Hillon

Sporsora

Laetitia Rampazzo

TikTok Creative Solutions

Guillaume Ferreira

TikTok

Kevin Antunes

LFP

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Adresse

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Conquer the next frontier of growth with TikTok for Business' new

RSVP

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Bureau TikTok

Enhance your user experience and build brand equity with your design vernacular.

Venue

Enhance your user experience and build brand equity with your design vernacular.

Speakers

Manon Koralewski

Independent Agencies Lead

TikTok France

Maxime Pointeau

Agency Partnerships Manager

TikTok France

About the event

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Secure your spot

RSVP

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Book your space

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Event Agenda

Pick a stage

Time: 09:30 - 09:45

Arrival

Meet the rest of your Lift Off cohort and grab some coffee to get ready to start the day!

Time: 09:45 - 10:00

Welcome + Introductions

Meet your host for the day who will cover what's in store and get everyone acquainted (hint: make sure you have TikTok installed...).

Time: 10:00 - 10:30

Future of E-Commerce

Overview of the changing consumer behaviours surrounding e-commerce, and TikTok's place in this change. Learn how to best harness the power of TikTok with a special overview of our newest eCommerce Ad Product: Video Shopping Ads!

Time: 10:30 - 11:00

Refreshment Break

We take a break and enjoy some more coffee and a snack.

Time: 11:00 - 11:15

TikTok for Performance: The Top Tips & Tactics

Review the ABC's of how you can make the TikTok algorithm work for you to drive incremental product sales at highest revenue.

Time: 11:15 - 11:40

Creativity Debunked

Overview of what constitutes good creative on TikTok, with a specific focus on e-commerce retailers and industries.

Time: 11:40 - 12:10

How to Write a Great Creative Brief for TikTok

Learn how to write a great creative brief for a TikTok Marketing Partner.

Time: 12:10 - 12:50

Create a TikTok!

Now to put your skills to the test! Receive a brief to create a TikTok in teams.

Time: 12:50 - 13:00

Wrap-up

Don't forget to collect your SWAG on the way out.

Also, optional lunch with your TikTok Team!

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Time: 12:10–12:35 BST

Stage Two TikTok's Mission and User/Brand Safety

President for Global Business Solutions, Blake Chandlee kicks of TikTok Download, giving insights into TikTok's global growth strategy and story so far, and sharing what you can expect throughout the day. Let's go!

Naomi Trinkle

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Time: 1:10–1:35 BST

TikTok's Mission and User/Brand Safety

Trevor Johnson

Head of Marketing, Europe, Global Business Solutions, TikTok

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Bobby Robertson

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Time: 2:10–2:35 BST

Stage Three TikTok's Mission and User/Brand Safety

Trevor Johnson

Head of Marketing, Europe, Global Business Solutions, TikTok

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Time: 3:10–3:35 BST

TikTok's Mission and User/Brand Safety

Trevor Johnson

Head of Marketing, Europe, Global Business Solutions, TikTok

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Time: 4:10–4:35 BST

Stage Four TikTok's Mission and User/Brand Safety

Trevor Johnson

Head of Marketing, Europe, Global Business Solutions, TikTok

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Time: 5:10–5:35 BST

TikTok's Mission and User/Brand Safety

Trevor Johnson

Head of Marketing, Europe, Global Business Solutions, TikTok

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Event FAQs

Can I join virtually?

On this occasion no. So that we can get to know you better and offer you a truly inspirational and valuable experience, the Lift Off launch event will only be in-person.

I can't make the launch event but I'm interested in the programme - what can I do?

Please reach out to your TikTok rep or email liftoff@tiktok.com to discuss.

FAQs

How do I access the event?

When you complete registration, we will verify and confirm your spot. Once this has been completed, you will receive a confirmation email. This will include a calendar invite to add to your schedule. You will receive a follow up email both the day before and the morning of the event with a link to access the live stream.

I tried to register, but it didn't go through. Can I still attend?

If you tried to register but were unable to for technical reasons, please make sure that the email address you are using is your work email. If you are still experiencing issues, please contact TikTok Events at euevents@tiktok.com

What language will the event be delivered in?

Please see the agenda for full confirmation of each session's language. Our main stage sessions will be delivered in English, with vertical-insight sessions on the local language stages delivered in English, French, German, Italian and Spanish.

Will this event be recorded?

Yes, the event will be recorded and shared afterwards with our RSVP lists for on-demand access.